Wribhu is having over 20+ years of experience in digital consumer fintech, having led transformative initiatives across payments, lending, and insurance. His leadership in Visa India & South Asia’s faster payments and his pivotal role in API banking at RBL Bank highlighting his deep expertise in financial innovation.
He has held several executive and entrepreneurial roles as a CEO and Co-founder of Deal4Loans (now WishFin), a profitable loan aggregation platform, and as President & COO at Eko, where he led the company’s strategic pivot to a SaaS platform for micro-entrepreneurs.
At Shivalik Wribhu is responsible for digital strategy, digital channels, payments & future ready initiatives.
He holds an MBA in Systems & Operations from IIM Lucknow and a bachelor’s degree in mechanical engineering from Delhi College of Engineering.
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